Is there any data/evidence of Premier League clubs reducing the number of season tickets they sell in favour of selling them on a match by match basis?
Anecdotally, I cannot purchase a season ticket for my son (I am a Manchester City season ticket holder) as none were put on sale. I assume when season ticket is not renewed the club retains it to sell on a match by match basis. Also anecdotally, for "big" matches, the club send text messages reminding me that I can sell my ticket back if I can't go. "Offsite" hospitality tickets (i.e. a meal in town then a match ticket) for the derby are being sold for £799.00. There is obviously more money to be made on an ad hoc basis than on sales to season ticket holders.
However, this is only my experience and so I wondered whether there was any actual evidence of this, and whether it was a wider issue across the league.
Given the way in which the financial rules are now, how do you think the big five (financially) are set for the next half a decade? Will there be winners and losers on this?
Is there any data/evidence of Premier League clubs reducing the number of season tickets they sell in favour of selling them on a match by match basis?
Anecdotally, I cannot purchase a season ticket for my son (I am a Manchester City season ticket holder) as none were put on sale. I assume when season ticket is not renewed the club retains it to sell on a match by match basis. Also anecdotally, for "big" matches, the club send text messages reminding me that I can sell my ticket back if I can't go. "Offsite" hospitality tickets (i.e. a meal in town then a match ticket) for the derby are being sold for £799.00. There is obviously more money to be made on an ad hoc basis than on sales to season ticket holders.
However, this is only my experience and so I wondered whether there was any actual evidence of this, and whether it was a wider issue across the league.
Given the way in which the financial rules are now, how do you think the big five (financially) are set for the next half a decade? Will there be winners and losers on this?