Feeling the pinch: headline sponsorship values down for major European FAs
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By Alex Miller 10 December 2011 Elite football is not totally immune from the recession after all: the six national teams in Europe with the most lucrative headline sponsorships will go to Euro 2012 with combined deals worth less money than they had at the 2010 World Cup.
Feeling the pinch: headline sponsorship values down for major European FAs
Feeling the pinch: headline sponsorship…
Feeling the pinch: headline sponsorship values down for major European FAs
By Alex Miller 10 December 2011 Elite football is not totally immune from the recession after all: the six national teams in Europe with the most lucrative headline sponsorships will go to Euro 2012 with combined deals worth less money than they had at the 2010 World Cup.